Featured Photos
Latest Art
of the week
New painting called
"Gifts from the Sea"
was inspired by my
love for the sea,
sand, and smell of
the ocean. The quote
reads, "May your joys
be as deep as the
ocean, your sorrows
as light as its foam".
A limited addition
print of this painting
is available for only
$10 under the Shop
section of the website.
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things Design Genie©!
"Creativity involves breaking out of established patterns in
order to look at things in a different way." ~Edward de Bono
Photo by Royce Bair
About the Artist
The Design Genie© is a full service, creative mastermind specializing in quality packaging, print, photography, food styling, marketing & branding solutions, customer service & working 'one on one' with clients to create compelling layouts that outshine both parties expectations. The Design Genie© specializes in the food & marketing industry, but is experienced in building all kinds of strategic design (both in print & on the web), & is always pursuing the next creative venture. Her work focuses on solving problems by balancing usability & accessibility with memorable, timelessness designs. Truly spirited & 'one of a kind', The Design Genie© will offer you creative solutions that add charm & whimsy to any project. Please contact The Design Genie© today for a free consultation, & to 'make all of your design wishes come true'.
Services Include:
•Branding & Identity Systems
•Marketing Solutions
•Retail Design & Packaging •Print Advertising
•Brochures & Collateral
•Signage & Billboards
•Logos
•Illustrations
•Business Cards
•Direct Mail
•Promotional Materials
•Powerpoint/Keynote Presentations
•Professional Copywriting
•Photo Retouching
•Design Consultations
Clients Include:
•Ann Taylor
•Artichoke Creative
•At Home Chef
•Bakehouse Foods Inc.
•Costco® Wholesale
•DamnProductions©
•Exclamations! Gifts
•Hannahmax Baking Company®
•Henry's Farmer's Market
•Hotel Del Coronado
•Jake's Del Mar
•Juicy Couture®
•Marriott® Hotels
•Mary Kay® Cosmetics
•Nordstrom
•Nuovo Pasta
•Rainforest Native
•Ralph's®
•RentWiki.com
•Target®
•The Gap®
•The Hard Rock Cafe®
•The San Diego Padres
•The Sugar Plum Fairy
Baking Company®
•You Lucky Dog Gifts
"We are the music
makers, & we are the
dreamers of dreams"
~Arthur O' Shaughnessy
Portfolio
Packaging
Print
Photography
Food Styling
"Making all of your design wishes come true"
Logo creation & box design for the first ever all natural line of frozen asian entrees.
'a healthy & tasty tradition'
Conceptualized label, created packaging design, & illustration for a fragrance that married well with any season.
Label design, packaging design & photography for festive chocolate dipped fortune cookies.
Designed a holiday pattern with a whimsical reindeer motif. The charming pattern was printed onto a wrap that could be baked in the oven.
Designed classy, upscale packaging for hand decorated petit fours sold exclusively at Costco® Wholesale (Northern California).
Hand built holiday packaging concepts to hold decorative cake bites for Target®.
Created packaging for wedding favors to hold monogrammed shortbread cookies.
Staying true to her passion for food, The Design Genie© has created innovative consumer packaging & branding solutions that appeal to targeted consumers. (Please click on image at right for larger view)
<<back
Postcard design & layout for Rainforest NativeTM, an ecological & sustainable company that specializes in jewelry from the Brazilian Amazon. The card was printed on 100% recycled paper using soy ink.
Label design, illustration, copywriting, & concept development for an ancient grain bread called Amaranth. The label is 'Aztec art inspired' & influenced by the beautiful deep red pods of the healthy and nutritious Amaranth plant.
Modern & fun holiday designs for hand decorated chocolate covered pretzels.
Label design for a fine, artisan ravioli stuffed with pumpkin & sage. This item was created exclusively for Costco® Wholesale.
Designed & researched a completely sustainable label & package to hold gourmet cookies for Henry’s® private label. The bag was made from 100% recyclable paper, while the film was composed of a corn-based plastic (PLA), making it completely compostable as well. The labels were printed on recycled paper using soy ink.
Label design and original artwork for a traditional Irish Soda Bread for Costco Wholesale®.
Christmas, spring, & summer label designs for Bakehouse Meringue Cookies.
Spring hangtag designs & original illustration for an Old-fashioned Cinnamon Streusel Cake, & a light & citrisy Lemon Pudding Cake.
Label design for an old-fashioned cream cheese danish. The objective was to incorporate an 'old world' Denmark feel into the label.
Label design for an all natural fruit & nut bar that included an array of dried fruits & nuts & was intended to have an 'earthy' more 'natural feel'.
Label designs for an all natural pineapple coconut cake made exclusively for Costco® Wholesale.
From labels to logos to hangtags, postcards & catalogs, The Design Genie© has experience in all aspects of print. (Please click on picture at right for larger view).
Photos shown here were shot in scenic Southern California & depict my love for nature. The pictures are proof that some of the most beautiful things can be found in the simplest of places...
A photograph is usually looked at -
seldom looked into.
~Ansel Adams
Proscuitto wrapped chicken breasts stuffed with gorgonzola & portobello mushrooms
Individual serve gourmet desserts were shot for the Sugar Plum Fairy Baking Company®.
Delicately hand crafted meringue mushrooms were lightly dusted with cocoa powder.
Photoshoot for a holiday ring cake family in delicious flavors ranging from Red Velvet to Eggnog & Cinnamon Streusel.
Italian Rum cake is drizzled with creamy caramel & topped with crunchy walnuts. The dessert is finished off with a festive bow.
Designed look and feel of monogram photoshoot and packaging
With a passion for food and a background in the creative marketing industry, the art of food styling came naturally. From gourmet desserts to hand decorated cookies, The Design Genie© conceptualized the layout, photographed, & styled all of the items on this page.
Online Shop
6.5" x 8" signed print of original art piece, inspired by my love for stargazing & the sensuous moonlit sky...*price includes shipping costs*
Label:moon, tree, moonlight, night sky, stars, whimsy, heart, key
Price:25
Original Price:50
5.5" x 6.5" signed print of original art piece, inspired by the kaleidoscope of colors of the setting sun..*price includes shipping costs*
Label:sun, tree, sunset, colorful, kaleidoscope, hand painted
Price:15
Original Price:40
Price:250
Original Price:300
Label:NEW
Checkout
Buy Now
*rare & limited addition prints available
"The night sky holds the key to my heart"
Original Price:$50 Sale Price:$15
"And the sun will set for you..."
Original Price:$40 Sale Price:$15
"Storms make trees take deeper roots"
8.5" x 11" watercolor on paper, signed print of original art piece, inspired by the strength of my sister in dark times *price includes shipping costs*
"Gifts from the sea"
8.5" x 11" signed print(on recycled paper),inspired by my love for sea, sand, the smell of the ocean, seaweed & seashells..*price includes shipping costs*
Original Price:$45 Sale Price:$10
'The world is but a canvas
to the imagination'
~Henry David Thoreau
Contact
For questions/comments or to inquire about design services & rates please use this convenient form.
phone. 410 746 4112
email. carla_thedesigngenie.net
Carla Horn
San Marcos, CA
West Friendship, MD
